Social Media Marketing

Business card represents you and your business, so never pass your card to others just as if you are passing plain paper or playing card. Things you should keep in mind while passing business cards.

1. Use two hands to give and receive cards.

2. Be sure to put the card that you receive on the tabletop, at least until the meeting ends. After the meeting, put the business cards you received inside a portfolio or a business card case.

3. If you ask someone for a business card, offer yours in return. The same rule applies for times when it is you who does the asking.

4. Keep your card in a case so that it does not get wrinkled and dirty.

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Once you have your website or blog up you definitely need to have a sitemap for your Blog. Sitemaps makes it easy for search engines to locate pages in your blog/website.

Google and MSN have their Webmaster Zone where you can add your sitemaps and control the links you would like to get indexed in their search engines.

Google Webmasters

You can add you Sitemaps to Google and Verify it. The Google Bot would index all your links and you can see all the links indexed in google through webmasters. Know about the errors in the links. You get to know more about your website from the search engine point of view from the webmasters. If you have a blog you must definitely submit your sitemaps to google webmasters.

MSN Webmaster

MSN webmasters also like google lets you add sitemap. The advantage is that you get your links indexed in MSN live search which means you get MSN search traffic also.

So Submit your sitemaps to both Google and MSN webmasters and get traffic from both search giants.

Popularity: 1% [?]

Here is a digg story about Multiple accounts. I had two Digg Accounts. The First one i had created when i first got into digg using my primary email id (say 123@abc.com) but i choose to have a nick for that instead of my name. Later when i started to do blogs under my domain name i wanted to use my name so i created one more account using another email address(say: xyz@abc.com) by my name and i started using that.

Since i was using the second email address and the “Myname” own digg account frequently i was getting shouts in that email which i used to check like once in a month. I then headed to settings and changed the email from xyz@abc.com to 123@abc.com. This made my two digg accounts have the same email address. I logged off from digg and the problem started.

I was not able to log into the second digg account i created and the forgot password did not work. Both accounts had the same email address and it sents the password for the first account and the second email xyz@abc.com never existed in digg. The only solution was to mail digg explaining them the stuff.

Digg removed my first account citing that its a Terms violation for a person to have multiple digg accounts and my second account became active again. I was scared that Digg might ban my two accounts but it dint happen. 

So do you have a Digg Story to share? Share it here

Popularity: 1% [?]

Every wondered how the trends break out? One day you see some strange keyword and you got no idea why on earth people are searching for this keyword (Eg: BT cotton on 21st December? I have always wondered why this happens and finally today i understood how the trends happen.

The Google India Trends are determined by some of the below factors

• Breaking News Eg:Earth Quake, Bomb Blasts
• Some strange advertisements Eg: What is K.I.L.B
• News Channels Flashing some news about famous personality or events Eg: Sanjuy Dutt Manyata Private Photos leaked, Lakme Fashion week wadrobe Malfunction
• Exam Results and analysis
• Sexual Drive ( i got no clue how this search trend is determined)

Popularity: 1% [?]

When i talk to people about Earning Money Online all most everyone feels that they should also get online and do the same. The most common question i face from these people is. How do i create a website?

Creating a Website Online is a pretty easy one. You should have a credit card or a paypal account for the same to do your domain and webspace shopping online.

How do i Get or Buy a domain Name?
A domain name can be bought alone or with a webhosting package. If you are planning to buy your domain name alone then you should head to Godaddy.com. Godaddy is the best domain buy service in the world. You can get domains as cheap as $1 at Godaddy. You can also search in google for Godaddy coupon Codes which will let you get discounts for your buy.

Before you head to godaddy you need to decide on what exactly the name of the domain should be. For newbies i would recommend go for your name as it lets you create your presence online. If you are not keen on having a website in your name then try out different names and if it’s available, grab them quickly.

You can complete your buy using Credit card or Paypal Option in Godaddy.

How do i find a cheap webhost?
There are plenty of cheap webhosts around and some offer Unlimited space and Unlimited transfer. All the cheap webhosts lets you buy space for less than $100 a year which is pretty good. You also get a free domain name with from them. So the best option would be head straight to a webhost and register the domain for free when you buy your webspace.

Some of the recommeded webhosts would be

•  Host Gator
•  Bluehost

Popularity: 1% [?]

Online Reputation Management is the next big thing in internet. All of us are increasingly depending on the Internet to find information about places, gadjets and Persons. Yes Persons!

I am sure you would have searched for your favourite celebrity online and what say he got arrested recently and the first result on SERP shows your arrested information? Wont it create a bad impression about the person in the minds of the person who is searching?

Online Reputation Management is all about Good search results. ORM experts make sure that the results on the fron page of the search engine for your name are good and decent. They work over the course of time to dugg out the bad stories about you from the main search page.

Online Reputation Management would be used for recruitments also in the near future. The Recruiter might head online and search for the candidates name online and see the available information about the candidate. So you always have to make sure you got to keep a clean reputation online which simply means no bad search engine results for your name.

So why wait, head straight to Google and do an ego search and check out the search engine results for your Page.

Popularity: 1% [?]

Bounce rate is a measure of visit quality, how many pages did the visitor visit in your website. So does higher bounce rate means your website is bad?? The information is not relevant to the visitor?

Higher Bounce rate dosent always mean your site lacks quality content. When the user finds the right information from the landing page, then also the bounce rate can be high, say for Eg: the user is looking for the price of iPhone in India. When the user finds the price he might simply close the page. 

A site with a Splash page, say like “Enter website”. The site will have lesser bounce rate compared to the first one as the visitor is always navigating to another webpage. It dosent mean that site in our first scenario lacks quality content. Infact the first site is the one which gives the accurate and spot on results for the user.

Higher Bounce rates can also be due to poor website templates, Poor site navigation etc. Always try to use Related content Plugin (if wordpress) so that there is higher chance that user will navigate to other pages in your website.

I would like to have your comments on this?

Popularity: 1% [?]

If you run a newsletter,Ezine it’s good news for you as Software maker Adobe Systems Inc and Internet company Yahoo Inc said on Wednesday they will offer a service to let publishers run advertisements in Adobe’s popular document-reading format PDF.

The new service, Ads for Adobe PDF Powered by Yahoo, presents publishers with an alternative to conventional subscriptions, which, if widely adopted, could open up a new model based on free, ad-supported publishing, analysts said.

The Adobe service allows publishers to generate revenue by including text-based ads linked to the content of an Adobe PDF (portable document format) page in a separate side panel.The text-based ads are displayed in a panel adjacent to the content with no moving or flashing elements. Each time the PDF is viewed, ads are matched by Yahoo to the content.

“People want content for free,” said Matt Swain, an analyst at market research firm InfoTrends, who has been briefed by the companies on their plans. “The question is how do I reach consumers without charging them a subscription fee?”

The service is set to begin public testing, which will run several months, the companies said. An earlier private test included technology and professional publishers IDG InfoWorld, Wired, Pearson Plc’s Pearson Education, Meredith Corp and Reed Elsevier NV.

The free service requires no special software and is open to U.S. publishers of English-language content, initially.

Publishers who join Yahoo’s online advertising network get access to the Web company’s extensive network of advertisers.

Advertisers gain a distribution channel that can reach highly specific audiences based on their reading interests while allowing them to track how specific ads perform. The approach is akin to how Web-based, pay-per-click ads now work.

Publishers who rely on Yahoo for corporate brand or Web-search advertising will have the option of delivering ads in PDF-based publications as well, he said.

It’s a Smart move by yahoo as Ebooks and Publications in PDF format are being released in large in the internet and this feature would let publishers earn more for their effort and offer quality content for free to readers.

Paid Paragraph
There are various wireless internet help sites available online 24 hours a day. This is also due to everyone being in wifi range these days. We have wireless internet everywhere. every elderly and every kind has wifi internet access, and it does not end here. As if wireless routers were not enough, now we have wireless speakers as well as wireless headphones to get muffled about.

Popularity: 81% [?]

Today when i logged into my account to create a new Adcode, I could see that the entire structure of the google adsense code has changed. No prizes for guessing what happend? It’s a new feature from adsense which lets you easily manage your ad units from within your AdSense account.

“This new ad management feature means that your ad unit settings (such as colors and channels) for new AdSense for content ad units will be saved in your AdSense account every time you generate ad code. Then, if you’d like to change any of these settings in the future, all you do is make the update within your account — you’ll no longer need to manually replace the ad code on all of your pages. For instance, you can quickly change the borders of all your 300×250 medium rectangles from red to blue with just a few mouse clicks. ”

You make a 250 x 250 Add in adsense now it gets saved and later you can change the color of the add from within the adsense account. So you dont have to copy and edit your webpage again when your site has a color change or you decide to change your adsense color.

Earlier add codes also works fine if you havent updated to new code, But it’s always suggested that you keep up with the tide and make changes to your code now and forget about editing your adsense code in website again. Cool feature!

Screenshots : Credits Adsense Blog

Click to View the Enlarged Images

Popularity: 80% [?]

Alexa ranking is one factor which determines a sites popularity. Some advertiser network like reviewme, text link ads, Blogads etc only select your blog to participate in their program only after checking your site rank in Alexa. Alexa is the only source to know the website rankings of websites. Often alexa rank can be manipulated, but there is an extend to which this manipulation can be done. To an extend you can improve your rank by thousands by using some of the techniques i am going to tell.

The Alexa Rank is determined by the Number of users that visits a particular website with the alexa toolbar installed. So you cannot claim this to be an exact ranking as many people will not have alexa toolbars installed. Alexa toolbar according to trends are installed by a bit techy and web oriented people.

Ways to Improve Alexa ranking

1. Install the Alexa Toolbar. You can download the toolbar from alexa.com (Internet Explorer Download | Firefox Download)
2. Alexa provides the traffic ranking widgets which you can place in your site.You can see on of the kind in adheeth.com on the right side. This is because it can keep a track of the number of users that hits your site and thus can improve a bit of your alexa ranking.
3. Writing a review or post about alexa is also one method to improve the ranking. This is simply because webmaster are always in the hunt for ways to improve your alexa ranking and there is chance that this post of yours can generate traffic from those sources which have alexa toolbar installed.
4. Use alexa redirect link to link to your website from other websites
   Eg: http://redirect.alexa.com/redirect?www.adheeth.com
   you can replace adheeth.com with your Domain Name.
5. Join as many webmaster forums as you can and put the link to your website as signature and try participating in some discussions so that your link get noticed and some traffic can be generated.
6. There are also scripts which you can use to send in traffic to your website that will improve a bit of your ranking
7. Submit to as many directories and link submission programs
8. Get your friends to install toolbar and set your website as their homepage.
9. Show only post excerpts in homepage so that you get two page impressions from a single user if the user decides to read the rest of the content
10. Comment on others Blog and give your Url in the field.This you can either give the redirect url or your proper url.

The complete basic funda here to improve the rank is to get those traffic with alexa toolbar installed and let alexa monitor your traffic so that your rank can just rise.

Popularity: 99% [?]